Give a reason

A price moves for a reason. Point to something true: a scratch, an old model, a missing part.

When it works

Floor models, last year's stock, second-hand things, anything with a mark or a missing piece.

What to say

“I noticed the scratch here. Could you take something off for that?”

The mistake to avoid

Inventing a fault. Sellers know their stock, and one made-up flaw costs you the rest of the talk.